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InvolveMobile
6/6/2011 11:23 AM
Redbox launched a 10 day promotion titled the 10 Days of Deals that generated over 1.3 million outbound text messages. Their customers were encouraged via signage at redbox kiosks in retailers to sign up by texting DEAL to 727272. The campaign was also promoted through email and social media out reach. In turn, customers received a promo for 10 cents to $1.50 off a one-day rental. The movie rental company stated that it is the most successful mobile campaign that they have ever run.
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Re: Redbox’s 10 day promotion generates 1.3 million text messages
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12/1/2011 7:45 PM
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Re: Redbox’s 10 day promotion generates 1.3 million text messages
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