Apr
27
Written by:
InvolveMobile
4/27/2011 4:10 AM
Coca-Cola Co will once again run their successful Twist, TXT, Win campaign starting this May 5. The annual mobile campaign gives customers the opportunity to win prizes every two minutes by texting in special codes on Coke packaging. Customers are also encouraged to collect MyCoke Reward points for even more prizes The call to action on package encourages customers to “Twist, TXT…u could win” by texting to an SMS short code. Entrants find out instantly if they have won a prize and are encouraged to opt in to the Coca Cola SMS club to receive ongoing messages.
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